Painting with new colors
Prins Eugens Waldemarsudde, originally the home of Prince Eugen (1865-1947), is one of Sweden’s most-visited art museums. Our mission was to strengthen Waldermarsudde’s identity and make it feel more contemporary, in line with the new ideas behind the museum’s profile and program offering. We modernized the hard lines in the old emblem, trashed the drab 70s color palette and created an identity that conveys a new and progressive image of Waldemarsudde.
Identity done at the design agency Silver. Webdesign by Anders Thorin.